Home
lululemon pants align 10
What is the story behind everyone's obsession with Lululemon's bestselling Align pants and other activewear?

What is the story behind everyone's obsession with Lululemon's bestselling Align pants and other activewear?

4.5 (715) · $ 9.50 · In stock

The ‘story of Align’ is said to have much to do with the buttery-soft feel of the brand’s proprietary Nulu fabric, resulting in activewear with a legion of devoted fans who can be seen wearing it everywhere.
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
This is the unabashed confession of a Lululemon addict. However, it took some convincing before I became a stan of the wellness and athleisure brand. Its price point was my biggest gripe. As a semi-regular practitioner of yoga and Pilates, I simply could not understand why a pair of workout pants – the brand’s most popular Align pants, to be specific – had to cost me upwards of HK$880 (US$112).